Notes from twenty years of trade shows
What works, what doesn't, and what we’d like to tell you before your next show.
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March 27, 2019
January 30, 2019
Business Success & Leadership
Georgea
Understaffed? Grow Your Own Sales Talent in Time for Your Next Trade Show
Frontline sales managers are under pressure to ensure that every event on the trade show marketing calendar will be staffed by at least two members from the sales team. But if you've recently lost a…
January 23, 2019
January 16, 2019
Trade Show & Event Promotion
Georgea
Exhibiting Abroad? Avoid These Critical Mistakes to Ensure a Successful Show
Has your company made plans to exhibit at its very first overseas trade show? Congratulations! Are you scared or anxious? You should be. Dipping your toe into international trade show waters can be…
December 12, 2018
November 28, 2018
Featured Projects
Featured Projects
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Custom exhibit design, ops & logistics saved over $26,500/year and elevated audience engagement at major shows.
3X - Custom booth design and layout strategy led to a 3X increase in lead capture at Natural Products Expo West.
Logistics, staging, and communication were streamlined. EXHIB-IT turned chaos into order: cost control, smoother shows, and peace of mind.
Setup time cut in half. A 30×50 custom booth reduced labor by 192 hours and boosted vendor visibility across the ARA floor.
Immersive, culture-first design turned a 20×10 space into a showcase of New Mexico, with adobe textures, local art, and community pride.
Open-concept booth brought machinery to life. Live demos and training increased engagement and positioned EDCO as industry leader.
