Notes from twenty years of trade shows
What works, what doesn't, and what we’d like to tell you before your next show.
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March 21, 2018
Trade Show Marketing
Georgea
Increase Trade Show Attendance and Booth Traffic with Targeted Email Campaigns
Email can be an effective and low-cost method for promoting trade show attendance and increasing booth traffic at your next event. But too often, marketers fall short by using a one-size-fits-all…
Featured Projects
Featured Projects
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Custom exhibit design, ops & logistics saved over $26,500/year and elevated audience engagement at major shows.
3X - Custom booth design and layout strategy led to a 3X increase in lead capture at Natural Products Expo West.
Logistics, staging, and communication were streamlined. EXHIB-IT turned chaos into order: cost control, smoother shows, and peace of mind.
Setup time cut in half. A 30×50 custom booth reduced labor by 192 hours and boosted vendor visibility across the ARA floor.
Immersive, culture-first design turned a 20×10 space into a showcase of New Mexico, with adobe textures, local art, and community pride.
Open-concept booth brought machinery to life. Live demos and training increased engagement and positioned EDCO as industry leader.
