Exhibitor Transportation Costs on the Rise

August 17
Exhibitor Transportation Costs on the Rise
The cost of exhibit transportation has gone up in the past several years. Unfortunately, companies who rely on trade shows for their revenue are left with exorbitant fees and no clues about how to avoid them or how they racked them up.There's no one factor behind the rising rates of the trade show freight market- it's the result of a multitude of…

Exhibit Economic Outlook 2021

August 10
Exhibit Economic Outlook 2021
2020 was a year of drastic, unpredictable, and devastating changeand the exhibit business community wasn't unaffected. In fact, experts have estimated that compared to 2020when marketers believed that they'd be attending 54 events that yearmarketers are now anticipating attending only 21 eventsthat's less than half the number we were at a little…

Writing Surveys- Everything You Need to Know

August 2
Writing Surveys- Everything You Need to Know
One of the simplest ways to optimize your marketing tactics and capture valuable data about clients and prospective clients is through trade show surveys. These simple interactions can provide companies with invaluable feedback about their services and products and even their exhibits and event marketing strategies. By employing a targeted trade…

The Road to Live Event Recovery

July 27
The Road to Live Event Recovery
Undoubtedly, one of the most affected corporate fields in 2020 was live trade show events. And, unfortunately, the industry continues to experience the negative consequences of the COVID-19 pandemic shutdowns, with billions of dollars' worth of revenue lost in canceled and postponed eventsand these ramifications will likely continue for years to…
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