How to Protect Your Exhibit Materials

August 2
How to Protect Your Exhibit Materials
We all know that there's no guaranteed way to make sure your booth materials always go completely unscathed. They must make it through shipping, handling, loading, unpacking, installing, and rigging. With every new set of hands-on your booth, the potential for damage and loss increases.But not taking steps to properly protect your exhibit materials…

Is Exhibiting Right for You?

July 26
Is Exhibiting Right for You?
Source: Pixabay Exhibiting at a trade show is an exciting prospect and can pay off with huge returns! But it also requires a large financial and time investment. If you're wondering how to decide if this is the route for you, here are a few things to consider.Target AudienceIf you know who your ideal customers are, you should know if they are…

10 Add on Bonus Tips to Court the Media

July 5
10 Add on Bonus Tips to Court the Media
Photo Source: Pixabay Trade shows and events can provide the perfect environment to promote your brand and broadcast your message and utilizing the power of the press can help you achieve that beyond measure.By working with established trade journalists, you can increase your chances of getting the media attention that you need to be successful.…

10 More Tips to Court the Media: Part Two

June 28
10 More Tips to Court the Media: Part Two
Photo Source: Pixabay In the world of public relations, one of the most powerful weapons is the media.The more buzz you can create around your trade show, the more your exhibitors and attendees will want to be involved. And what better way to create buzz than to get media reps interested in covering your trade show? After all, one story from a…
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