Branding is important, but genuine branding only occurs when a consumer has direct experience with your product, so Sales MUST precede branding.  Learn a simple process for writing advertising copy that forces you to focus on the authentic value of your offering, who is best served by your offering and how to get them to take the next step to buying your offering.

Combining a Theater degree with experience in a broad range of sales, from retail clothing to Autos to Insurance, Clifton Chadwick has been helping advertisers sell their products since 1987.  Starting his professional career at an ad agency in California in 1987, Clifton has since represented his clients while working in Print, Radio (where he earned a Radio Marketing Master certificate), Television (two time winner of the Hearst-Argyle Eagle Award at KOAT), the Internet and Direct Mail.  Clifton has worked with small and large businesses and has generated millions of dollars in sales for his clients here in Albuquerque and New Mexico.  Currently the Sales Director at MarketPlace Media, publishers of New Mexico MarketPlace, Clifton is a graduate of UNM's College of Fine Arts.  Clifton can be seen on the local stage from time to time and you've heard him on the radio and television more than you know!