Resources FAQs

FAQ on Trade Show Displays, Exhibits, Booths, Graphics, Green Exhibits, Services and Resources.

Here are some of our top questions about www.EXHIB-IT.com.  If you need answers that are not found here, please call 1-866-239-4224 or 1-505-828-0574.

Pricing, Payment and Shipping.

Why do your prices vary online from very economical to very expensive?
We inventory stock many items to offer lower prices on our turn key products from our manufacturers to ease clients in needing something quickly.  We also diversify our business to meet and exceed the needs of our customers that want to grow through their trade show strategy and have one place to go to for all their portable display, modular display, custom display, accessories, services, marketing and resources they can trust.  We are your trade show partner.

How can I order a trade show display?
The quickest ways to order trade show displays are via our telephone number, 1-866-239-4224 or by fax, 505-343-9080 and even better, via our web site shopping cart to ease your shopping.  It's our goal to help you get the display you need as soon as possible.  You can also email us direct at sales2@exhib-it.com for specific questions if you do not wish to call.

When should I consider ordering my trade show display?
We suggest that you order your trade show displays well in advance of your next trade show so that the display can be available for effective use at the appropriate time. Don't wait until the last minute!  Most portable displays with standard fabric or graphic mural panels can be shipped within 5-7 business days after your order, plus ground shipping time.  We recommend allowing an additional week for graphic design time and proof time.  We also offer an InstaShip Program to help those exhibitors that need something fast! 

What forms of payment do you accept?
We accept Visa, MasterCard, American Express which are great for expediting shipment. Company checks or money orders at time of order will also expedite shipment. Our street address for overnight shipment of orders or checks is:

EXHIB-IT! Tradeshow Marketing Experts
Attn:  Accounting Dept.
6207 Pan American Freeway, NE
Albuquerque, NM 87109

How much will shipping cost?
Shipping depends on where you are located and how soon you need the product, whether it's one trade show booth or several trade show accessories and/or banner stands. We can ship anywhere in the world. Most of our business is done in North America. Ground shipment is usually around $75 per standard shipping case and $35 per smaller accessory.

How are displays shipped?
We normally ship FedEx within the USA but can ship other ways including overnight once your display is ready for shipment. Once you receive your trade show booth or display item, most can be shipped by package carriers including ground, overnight or checked as airplane baggage.
Many of our displays are in constant use traveling across the country every few days. Other clients purchase several displays so they can be stored at other locations or be readily distributed.
Most Displays are shipped FOB Albuquerque, New Mexico.

What is your lead time?  How long will it take to ship and receive my order?
Our standard lead time on all standard fabric colors is 5-7 business days. Some displays ordered in Black, Blue and Silver can ship same or next day and is considered an in stock item if ordered by 10:00 AM and can ship by same day or next day via ground transportation unless requested to ship at an expedient manner. Most graphics have a 3-5 business day lead time from the day your artwork is approved and proof has been signed.

Do you charge tax?
We only charge tax if we ship to an address inside the State of New Mexico.

Does the shipping case have wheels?
Yes. One person should have no problem transporting our trade show displays with wheels.

Trade Show Planning

How do I select the right trade booths and shows for my company?
Your trade show booths and the shows you attend with it depend on your sales and marketing objectives, target market and budget. Review your marketing plan and see if exhibiting trade show booths fit into the mix. To come up with a list of shows, ask your customers which trade shows they attend. You can also search online for trade shows on our website link http://directory.tradeshowweek.com/directory/index.asp.  You will come up with a handful of events for trade show booths that will have the potential to reach your target market.
Then, you’ll want to review the attendee profile for each show. Most shows provide detailed attendee demographics. You can examine data on the industries, titles and purchasing power of the show's attendees. Next, estimate the costs associated with rental space for trade show booths, show services, shipping, booth installation, travel, accommodations and marketing. With this information, you can rank the shows accordingly and choose the best ones.

What are the most important considerations in planning for my trade show booth?
With so many companies competing for your potential client's attention at a trade show, it is important for your trade show booth to look attractive and draw attention, clearly showing WHO YOU ARE and WHAT YOU'RE SELLING in less than 3.8 seconds at first glance to grab a potential client's attention before they walk on past. Attractive displays and large format graphics help grab the prospect’s attention!  Be sure to attend one of our in-house trade show training seminars http://www.exhib-it.com/pages/booth_camp.html or ask about purchasing one one-line for your next exhibitor training to help show you how to get a return on investment for your trade show dollars spent.

Which display is best for me – a freestanding floor model or a table top display?
Most people find freestanding floor displays the most effective, and they feel they get the most impact for the investment. The floor models usually create larger, more attractive, eye-catching displays than the tabletops. Additionally, you avoid the renting or search for tables to use. The 10' pop-up is probably the most popular display in this industry.

Do I have to use a Velcro or Fabric Type display?
No, for maximum attention you can use large high-impact graphics instead of fabric, or you can use a combination of graphics and fabric. You can start with fabric to Velcro your graphics on then later switch to graphics (in place of the fabric) as your company needs grow and change. If you plan to use the display and your company has several products or services to offer, you may wish to use fabric and Velcro your graphics on the fabric. This way you can have alternate cases of graphics and simply take the appropriate ones with you.

What should I look for in a tradeshow display exhibit company?
Exhibiting a booth at trade shows and events is complex. You should look for a company for trade show booths that provides not only trade show displays and graphics, but offers a full range of services, including storage, shipping and installation. It will save you stress and money in the long-run by finding a supplier of trade show booths to partner with in a long-term relationship. While online retailers might be able to sell you a cheap display, they won’t be able to assist you with emergency situations when you’re stuck on the show floor.

What percentage of my event budget should I dedicate to actual trade show booths?
The industry average to purchase individual portable trade show booths is $100-$150 per square foot. For example, 10x10 pop-up displays would cost between $10,000 and $15,000.
Your event budget allocation will vary, but according to EXHIBITOR Magazine, here’s how the average trade show budget breaks down:
Space = 33%
Trade Show Booths & Graphics (construction/refurbishment) = 18%*
Travel & Expenses = 18%
Show Services (electricity, cleaning, drayage, I&D) = 12%
Shipping = 9%
Promotion = 8%
Miscellaneous = 2%

In addition, you can estimate your total event budget by multiplying the cost of your space by three. For example, the average floor space costs $21 per square foot. So, for a 20x20 floor space rental expect to pay around $8,400. The budget for that event would be $25,200.
*This figure is the display cost per show, not the total investment to purchase trade show booths and graphics. When you purchase a display, you obviously plan to use it multiple times to get the most out of your investment. To determine the display cost per show, you’ll need to estimate how many years you will use the display and how many shows you will go to each year. The average lifetime of a display is five years. For graphics, the average lifetime is one year. Your display and graphic replacement needs may vary depending on how many shows you plan to attend. The more shows you go to, the sooner you may need to purchase new trade show booths.

What can I do to stand out from the other trade show booths on the convention floor?
The best thing you can do is know your target market and show objectives. You have only about three seconds to grab attendees’ attention, so you’ll need to put together an effective trade show display and graphics. Keep in mind how attendees will enter your booth. Will traffic come from one or multiple sides? Place graphics at each entrance at eye-level or above so attendees can quickly identify your company and what you do. Using bold images and simple messages will also help stop traffic and then it’s up to your booth staff to continue your show objectives.
Our trade show display consultants can help you create functional and affordable trade show displays and graphics.

Graphics

Do you print tradeshow display graphics?
Yes, we have a high-quality, large-format graphic production department in-house at EXHIB-IT! Tradeshow Marketing Experts to print all kinds of tradeshow display graphics. Our production department takes great care to ensure that your tradeshow display graphics are a perfect fit for your display so you can get noticed at your next show or event.

On what materials do you print tradeshow display graphics?
EXHIB-IT! Tradeshow Marketing Experts produces a variety of high-quality, large-format tradeshow display graphics. Your solution may include a combination of the tradeshow display graphics below:
Fabric / canvas
Photographic paper with protective laminate
Photomural graphic panels
Flexible (rollable) graphics with Velcro
Mounted graphics on rigid substrates, such as Sintra, acrylic, Plexiglas and Foamcor
Reflective (lighted from the front)
Backlit graphics Vinyl
Custom-cut dimensional letters and logos

Can you print graphics for a display I already own?
Yes, we can print tradeshow display graphics for most tradeshow display exhibit booths. Our graphic production department requests the display on-site at EXHIB-IT! Tradeshow Marketing Experts to make sure the new tradeshow display graphics fit perfectly into your display frame.  If you are unable to send your display or provide the exact manufacturer make and model, we cannot guarantee proper fitting.

I don’t have a graphic designer on staff. Can you help me design my tradeshow display graphics?
Yes, we offer graphic design services for large-format tradeshow display graphics. Our designers will work with you to create artwork based on your trade show display, exhibiting objectives and budget. In addition, we offer integrated marketing programs to create not only tradeshow display graphics, but brochures, direct mail, business cards, letterhead, web sites – all with the same look and feel to promote your brand.

What file formats do you accept for “print ready” graphics?
We accept Adobe Illustrator 8.0 or later, Adobe Photoshop 5.0 or later. Please click the graphics button in the main navigation bar for more detailed information. Files must be sent on disc or uploaded via FTP to our site. Small files can be sent via e-mail.

Why buy from www.EXHIB-IT.com?
Because we have a great selection of portable displays, modular displays, custom displays, trade show accessories, show services, show management, resources at competitive prices to help promote your product or service to YOUR audience at trade show events. We can provide large format graphics to complement your display. Great Displays! Great Prices! We've been in business for many years and be sure to read what our clients are saying about us at our What our Clients are saying about us page.

How do I submit my graphics?
We have made this easy for you.  Just click this link https://dropbox.yousendit.com/transfer.php?action=dropbox&dropbox=Exhib-it&secure=1 and it will walk you through the upload process.

What are your Graphic Set up Guidelines?
Our guidelines are set out in our web site at http://www.exhib-it.com/pages/guidelines.html and if you have any questions, please email our design department directly at design@exhib-it.com

Products & Set Up

How do the fabric panels and graphic mural panels connect to the frame?
Both types of panels connect using a male and female polarized magnet-to-magnet connection to allow ease of set up and self-alignment every time you set up your display.

How long does it take to set up my display?  Is it easy?
Setting up one of our trade show exhibits usually takes about 12-15 minutes if it's your first time. After that it's usually 8-10 minutes. All of our products come with easy-to-read instructions and be sure to ask about our set up training videos.

How much do your exhibits weigh?
Our 10' unit displays packed in one case only weigh approximately 95 lbs. fully packed and can ship on any airline as cargo baggage.  Be sure to ask about the two case packing displays to allow for check in airline baggage to save you shipping costs.  Each case weighs approx. 45 lbs fully packed. Some airlines charge a $40-80 fee for oversized cases due to 50-70 lb. limits and 65 sq. inch dimensions at check in.

What other products to you offer besides pop-up displays?
We are glad you asked this question.  We offer so much more than just a pop-up display.  Be sure to check out our banner stand displays, panel displays, briefcase displays, modular displays, fabric displays, green displays, and trade show accessories.  We also offer full service options from trade show rentals, shipping, storage, show management, labor, resources, seminars, trade show network, and show partnerships.

What is Frontrunner Fabric?
Frontrunner fabric is textured loop material which accepts Hook Velcro-type dots or strips to affix graphics. The fabric looks a little like carpet and has become very popular as a covering for trade show booths. View available colors chart.

How long will my display last?
For many years, if handled properly. The graphics can be easily updated as your products and messages change.  Our Ink Jet Graphics printed to Film offer a one year warranty against delaminating manufacture defects and our Lambda Duraflex Graphics offer a Lifetime Warranty against delaminating manufacture defects. If you order our Lifetime Warranty – No Questions Asked Displays, you will never have to worry about your warranty as your warranty items will be replaced or repaired for free for the lifetime of your display. 

Green Exhibits

What makes a trade show exhibit green?
Our green exhibits utilize a variety of recycled, recyclable, rapidly renewable and energy-efficient materials, including:
Recycled soda bottles (PET)
Recycled industrial plastic
Reclaimed and recycled wood fiber
60-percent recycled high-pressure laminates
Bamboo, eucalyptus and sorghum
Energy-saving LED lighting

What is the difference between recycled and recyclable materials in your green exhibits?
Recycled materials are items that used to be something else, such as recycling soda bottles to create items like panel in-fills, tabletops and exhibit graphics. Recyclable means that the materials can be recycled and turned into other products for reuse. From aluminum to wood, virtually all exhibit materials are recyclable. See our Reincarnation Program information below for more on exhibit recycling.

What is the Reincarnation Program? How does exhibit recycling work?
The Reincarnation Exhibit Recycling Program is designed to reduce the volume of retired exhibit materials reaching landfills, decreasing the release of carcinogens and greenhouse gasses. Nearly all materials used in trade show exhibits are included in our program, including aluminum and other metals, plastic, wood, particle board, cardboard, fabric, nylon, laminate and carpet. Exhibit recycling fees vary, but the cost is offset by the savings on traditional waste disposal fees – plus, you can rest assured that your exhibit will not be sitting in a landfill.

What are renewable resources? Which ones do you use in your exhibits?
Renewable resources are those that the earth can replenish. For example, wood is a renewable resource because as trees are grown, more wood is created. Our green exhibits utilize a variety of rapidly renewable resources such as bamboo, sorghum and eucalyptus. Because these materials grow much more quickly than traditional wood products, they provide a more sustainable solution for trade show exhibit materials.

How much does a green exhibit cost?
Green exhibit kits can cost 15 to 30 percent more than traditional booths, which run $100 to $150 per square foot. However, as green materials become more available, prices should come down. Reducing your environmental footprint with a green exhibit can also help decrease your operating costs over the long term. For help evaluating the costs and benefits of choosing a green exhibit, contact us.

Why are green booths gaining attention?
According to data estimates from the Environmental Protection Agency, the event and tradeshow industry is high on the list of producers of solid waste in the United States, ranking near the amount waste produced by the construction and demolition industry. In fact, the average two-day event can produce as much waste as a family of four produces in 15 years. As green products have become increasingly popular, it’s not surprising that green trade show exhibits would gain popularity as well, providing an excellent means of trimming the great waste created by the event industry.

Who should consider a green trade show exhibit?
Anyone interested in helping the environment should consider a green booth. Green exhibiting is especially important if your company has established green benchmarks and objectives, if your industry is environmentally sensitive – such as the sustainable energy or organic industries – or if you’re concerned about your corporate image.

How else can I go green at my trade show?
One of the most obvious – and effective – ways to green your trade show experience is to reduce material waste in your exhibit. Here are some great tips for building and maintaining green trade show displays:

• Consider a rental trade show exhibit to reduce materials usage.
• Refurbish and update existing trade show displays instead of replacing them. New surfaces, color and graphics can add significant life to an existing booth.
• Consider a green trade show exhibit made with recycled materials, rapidly renewable resources, lower-petroleum products and other sustainable and eco-friendly materials.
• Recycle your retired exhibits and properly reallocate waste so it avoids the landfill.
• Reuse packaging like bubble wrap, padding and cardboard for your next shipping need, and use recyclable and biodegradable materials.

Eco-Conscious Collateral
Brochures and booklets can be great marketing materials, but extensive printing and paper usage leaves an ecological imprint. While you probably can't go paperless at your next show, you can reduce your need for printed collateral:
• Limit the literature and DVDs you hand out.
• Use LCD monitors instead of handing out DVDs.
• Display a sustainable collateral practice statement so visitors know your stance on waste reduction.
• Consider printing materials on environmentally friendly paper and stock, such as www.mohawkpaper.com.   
• Consider an online page turning catalog that can also be downloaded and printed to save on the environment.

EXHIB-IT! Tradeshow Marketing Experts Warranty and Product Information.

Warranty Information.
1. Pop up frames – Economical lines have a Limited Lifetime Warranty against manufacturer’s defects in normal use.
2. Pop up frames – Higher quality lines have a Lifetime Warranty – No Questions Asked! For the customer on the go that does not want to have to worry about parts and pieces along the way.
3. Fabric Panels - 90 day limited warranty against manufacturer’s defects in normal use.
4. Lighting – 90 day warranty against manufacturer’s defects in normal use.
5. All other products: one year limited warranty against manufacturer’s defects

Return Policy
Unused, undamaged items in their original packing materials may be returned for a full refund (less shipping costs) if you notify us within 3 days of receipt of your shipment. Please call first and we will issue you an RA Number which should be clearly marked on the outside of your package. Special order items, graphics and pop up displays in special order colors (other than black, silver and blue), are not refundable.

All returns after three days and up to thirty days are subject to restocking fees. No returns will be accepted after thirty days, however, if your product is unused and in the original shipping carton and is NOT a non-returnable item as specified above, we may at our discretion, issue you a store credit less the restocking and shipping costs.

Important Note: Color reproduction cannot be guaranteed; nuances may not be visible on screen. If color accuracy is critical, please don’t choose a color based upon what you seen on screen. Screens do vary. Please ask for swatch samples of our fabric panels before ordering if color is critical to your corporate branding. We do our best to produce your graphics and 99% of our customers are 100% satisfied with our results. However, if the color accuracy of your artwork on graphic panels is critical, please order a proof. The cost is only $15.00 plus shipping. The cost of redoing all of your graphics could run as much as $2,000 if you decide to depend on the color of your screen versus ordering a hard copy proof.

Have more questions? Visit our showroom or contact us for more information.